Contributed by Karen Cioffi, Children's Writer and Self-Publisher
Self-publishing is amazing. It has brought the world of publishing into the hands of everyone and anyone who wants to write a book. It has brought writing power and freedom to all.
But, with writing power and freedom comes responsibility. This is especially true when writing for children.
This means that while it’s true that self-publishing has opened a tremendous amount of doors and anyone can now write and publish a book, it doesn’t mean you can slap anything together and self-publish. You need to produce quality (edited) content for three reasons.
There are at least three reasons you should edit your manuscript before you self-publish:
Reason number one: You have an obligation to your reader.
You want to give the reader her money’s worth. Whether it’s fiction or nonfiction, you want to create a book that will engage the reader. You don’t want the reader to stumble over grammatical and content errors while reading.
One drawback to the ease of self-publishing is that those new to the arena don’t realize they should hone their craft before actually publishing a book. This means taking the time to learn about writing and self-editing, and realizing the importance of hiring a professional editor to edit the book before giving it to the world.
Reason number two: You have an obligation to other writers.
Part of the problem today is the ‘I want it now’ syndrome that self-publishing tends to foster. Authors don’t want to take the longer ‘proven’ road. But learning the ropes really does matter.
Once your book is ‘out there,’ it becomes another determining factor as to whether self-published books are of the same quality as traditionally published books. This is where your obligation to other writers comes into play. It’s not fair to diminish the value of self-published books.
Reason number three: Self-editing is a good book marketing move.
In book marketing 101, the first step is to create a quality product. In a webinar, pro marketers Daniel Hall and Jason Fladlien discussed the importance of ‘the offer’ (your product) compared to the sales copy. By far, a quality product is much more important.
If your intent is to publish only one book, then quality may not matter from a marketing perspective. The saying goes, ‘if you fool me once, shame on me.’ If this is the scenario, then you don’t have to worry about readers/purchasers buying more from you. But, you’ll need to be careful here, because word-of-mouth is lightning fast in the internet world. This could easily stop your one-time purchasers as well.
On the flip side, let’s assume you love writing and have decided to earn an income from it. Then, self-editing will play a huge part in your book marketing success. If you produce a substandard product (book), it will discourage a customer from buying your future books.
Remember, a great product will not only sell itself, but it will usually write its own copy. Editing before publishing helps create a quality product.
ABOUT THE AUTHOR
Karen Cioffi is an award-winning children’s author, writer, and self-publisher with clients worldwide. For more tips on writing for children or if you need help with your children’s story, please visit Karen Cioffi Writing for Children. While there, you can check out Karen’s books.
And don’t forget to CONNECT.
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A feature in the right column of this blog lets you subscribe to #SharingwithWriters so you don’t miss any of Karen’s posts on writing for children.
MORE ABOUT THE BLOGGER Carolyn Howard-Johnson is the multi award-winning author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning #HowToDoItFrugally Series (https://www.amazon.com/dp/B0BTXQL27T/ ) of books for writers including "The Frugal Book Promoter" (https://bit.ly/FrugalBookPromoIII), and "The Frugal Editor" both offered in their third editions by Modern History Press. Others in that series are "How to Get Great Book Reviews Frugally and Ethically," and two booklets, both in their second editions also from Modern History Press. The booklets, "Great Little Last Minute Editing Tips for Writers" (https://bit.ly/LastMinuteEditsII) and "Great First Impression Book Proposals" (https://bit.ly/BookProposalsII) are career boosters in mini doses and both make ideal thank you gifts for authors. The one on writing book proposals is also available as an Audio Book. "The Frugal Editor "(https://tinyurl.com/TheFrugalEditor), was recently released in its third edition. It is the winningest book in this series for writers. Carolyn also has three frugal books for retailers including one she encourages authors to read because it helps them understand what is needed to convince retailers to host their workshops, presentations, and signings. It is "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques" (https://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at https://TheNewBookReview.blogspot.com. She also blogs all things editing--grammar, formatting and more--at "The Frugal, Smart, and Tuned-In Editor" (https://TheFrugalEditor.blogspot.com). Learn more and follow it to get news on her new releases directly from Amazon at https://bit.ly/CarolynsAmznProfile.
