About SharingwithWriters Blog


Named to "Writer's Digest 101 Best Websites," this #SharingwithWriters blog is a way to connect with my readers and fellow writers, a way to give the teaching genes that populate my DNA free rein. Please feel free to add to the conversation using the very tiny "comment" link. For those interested in editing and grammar, go to http://thefrugaleditor.blogspot.com.

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Wednesday, January 08, 2020

Book Fairs: Keeping Your Books Out There!

I sponsored booths like this at this huge fair for many years. Trust me... with the work and expense involved, this is truly “frugal!”  😊

Big booth that holds 8 authors a day!
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SPAWN at the Los Angeles Times Festival of Books
Join SPAWN as an author in our booth 
April 18 & 19
AUTHORS IN THE SPAWN BOOTH IN 2019
Since its inception 24 years ago, the Los Angeles Times Festival of Books has grown into the premiere book event on the West Coast. Attracting more than 150,000 book lovers, the Festival of Books is the single best place to sell your books to one of America’s largest book-buying market.

Small publishers and indie author members can gain exposure by becoming part of the SPAWN booth at the Festival. Again this year, SPAWN will promote its booth with a series of press releases highlighting members who will be in the booth each day.

Unlike other groups offering an hour or day to authors, SPAWN is a full day experience.
  

Want to get your book(s) in front of this
150,000 book loving audience?
Come exhibit for one or both days

Two ways to exhibit. Pick the one that's best for you.
Option One: Have a tabletop display in the SPAWN booth plus sell your book(s).
 
If this interests you, sign up now. Space is limited and strictly on a first-come, first-served basis. The booth fee is $285 for one day or $550 for two days, which includes participation in our booth handouts. NON-MEMBERS IS $75 HIGHER.

 
Option Two: Have a book on display in the SPAWN booth

If you can’t make it personally to Los Angeles, why not have a copy of your book on display in the booth? SPAWN will feature your book(s) in the booth and in the handout. Cost is $85.
LEARN MORE OR REGISTER NOW!

Do authors sell many books at the festival?
Some members sell boxes of books.

 
Almost everyone makes valuable contacts that lead to future sales—sign up for gigs on radio talk shows or receive invitations for book signings or presentations, set up interviews with the press, meet educators who’d like to get authors’ children’s books into schools, find publishers for their next projects, discover distributors for specific types of books, and more. One member connected with someone who filmed a documentary based on his military book. The documentary still plays on the Military Channel.
 
Remember: LA = Hollywood
Movie/television producers attend the Festivalin search of new projects. Two movie studios sponsor the event.

More about the Blogger

 Howard-Johnson is the multi award-wining author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the multi award-winning The Frugal Book Promoter (http://bit.ly/FrugalBookPromoIII), now offered by Modern History Press in its third edition. Carolyn's latest is in the #HowToDoItFrugally Series of books for writers is How to Get Great Book Reviews Frugally and Ethically. Learn more on her Amazon profile page (http://bit.ly/CarolynsAmznProfile). Great Little Last Minute Editing Tips for Writers (http://bit.ly/Last-MinuteEditing) is one of her booklets--perfect for inexpensive gift giving--and, another booklet, The Great First Impression Book Proposal (http://bit.ly/BookProposalsII) helps writers who want to be traditionally published. The Frugal Editor (http://bit.ly/FrugalEditor), now in its second edition, is the winningest book in the series. Carolyn also has three frugal books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. It is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques (http://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs at all things editing--grammar, formatting and more--at The Frugal, Smart, and Tuned-In Editor (http://TheFrugalEditor.blogspot.com)

Tuesday, December 10, 2019

Six Ways to Jump-Start a Self-Publishing Career

6 Ways to Jump-Start a Self-Publishing Career


By Charles Bailey

Are you looking to get your book off the ground?

For a few authors, taking that step into self-publishing can be a natural and simple extension associated with their activities in the past. Yet for other authors, this leap can feel overwhelming and unnatural. 

Since most of us know that it is difficult to provide your book with the best that it deserves when you are feeling out of sorts, it makes perfect sense that you should be finding the best way forward to achieve success. 

If you have made the decision to publish your own book, there are a few different ways to proceed. 

Below are 6 useful tips to make sure you start off your career in self-publishing on the right foot. 

#1 - Treat It Like A Business



For many authors, writing is often regarded as a hobby. It could be a refuge for private creativity or an escape from the stress and demands of our day-to-day lives. 

Yet book publishing happens to be a business, and as a self-publisher, you hold the responsibilities of making sure your business runs efficiently and that you are able to bring in profits. 


#2 - Maintain Accurate Records


You are on your way to becoming a successful content provider, or maybe a popular information entrepreneur. Your abilities to make the best choices as the company starts to grow will depend on the quality of your information. 

Making sure you keep track of what is going on in your business, gaining a thorough understanding of loss and profit, along with the right way to prepare accurate projections and budgets when it comes to all the publishing projects you work on all form a part of the requirements of a business.

#3 - Maintain Relationships With Your Peers



The act of networking with other people that are self-publishers will expand your existing resources when it comes to resources of your own publishing community. 

Social media platforms have made it a much easier task to approach people, while the independent and local publishing groups happen to be a fantastic source for expertise, community, along with cooperative-marketing opportunities. Make sure you join one today. 

You can also use relationships with your peers to drive eBooks, which can help you set the stage for traditional self-publishing, explains proofer Russel Betland. He notes “we all have the desire to write the great Australian novel, don’t think you have to start with a traditional format. Having created an eBook for my website I began to see the skill set required for pushing through a longer book, and you can use this method too!”

#4 - Make Your Voice Heard


Many self-publishers have a deep connection to their own subject matter. This is usually the reason that they wrote these books, to begin with. 

A few of the most successful self-publishers are opinion leaders or activists that have fierce loyalty when it comes to what they believe in. Your opinions will assist you in defining yourself when it comes to your targeted audience, and provide clarity to others about who you really are.

#5 - Learn About The Marketing Mindset


In the days that you were just an author, chances are you were more focused on the overall developments of your manuscripts. But when you become a publisher, things change. 

For example, your local bookstore could become a potential community outreach and signing location. The subjects that your books contain have an influence on how you view the opportunities that the world is presenting to you. While marketing your books will become the new ways in which you interpret what the world has to offer. 

Alister Claire from Credit Capital explain that an investment in yourself can also kickstart a career. They explain “with smaller lenders now rivaling traditional lenders for finance, it’s easier than ever to get funding for publishing. This can be used to finance self-publishing costs or to create marketing buzz to get your book off the ground.”

#6 - Learn How To Become A Broadcaster


In the role of an author, you probably already feel at ease when it comes to communicating. With the focus on the development of an “author platform” before the publication date, you create the opportunity to reach your audiences through either email newsletters or a blog, or in any other way that you feel matches up to your specific readership. 

Implement dialogues or at the very least develop a dedicated space where the media and fans will have access to information about your books, press materials, and marketing appearances. 

Bonus Tip - Get Started On Your Next Book


All the groundwork you have already made from establishing your personal company, finding out ways to market and produce your book, along with all the efforts you have already placed into your peer networking and communication channels is easy to use when it comes to the next book you are about to release. 

In the process of planning another book, especially when it relates to the subject contained in your 1st book, it will help you to establish your own publishing business as unique and different when compared to the majority of other self-publishers. 

You will find yourself in a role that blends 2 remarkably divergent careers when you become both a publisher and an author. 

So make today the day you get started!

MORE ABOUT TODAY'S CONTRIBUTOR

"Charles Bailey is a freelance writer and university student based in Sydney. Majoring in Computer Science and Technology, Charles is also fond of fishing. When not at his desk creating content, he is outdoors soaking up the sunlight or going fishing with friends." 

Six Ways to Jump-Start a Self-Publishing Career


MORE ABOUT THE BLOGGER


 Howard-Johnson is the multi award-wining author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the multi award-winning The Frugal Book Promoter (http://bit.ly/FrugalBookPromoIII), now offered by Modern History Press in its third edition. Carolyn's latest is in the #HowToDoItFrugally Series of books for writers is How to Get Great Book Reviews Frugally and Ethically. Learn more on her Amazon profile page (http://bit.ly/CarolynsAmznProfile). Great Little Last Minute Editing Tips for Writers (http://bit.ly/Last-MinuteEditing) is one of her booklets--perfect for inexpensive gift giving--and, another booklet, The Great First Impression Book Proposal (http://bit.ly/BookProposalsII) helps writers who want to be traditionally published. The Frugal Editor (http://bit.ly/FrugalEditor), now in its second edition, is the winningest book in the series. Carolyn also has three frugal books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. It is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques (http://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs at all things editing--grammar, formatting and more--at The Frugal, Smart, and Tuned-In Editor (http://TheFrugalEditor.blogspot.com)