Hot Off Publishers Weekly Presses! LA Times Concedes Indie Store Battle

I rarely post something on my blog before I run it in my SharingwithWriters newsletter but this news is important--something that will give indie authors insight in the battles being fought and won and maybe some ammunition to use when approaching an indie bookstore for a signing or other event (preferably something more than just a signing!)

IN THE NEWS:  Publishers Weekly made a big deal in an article where they touted a “win” for independent booksellers who wrangled a concession from the LA Times Festival of Books to include a buy button supporting local sales of books instead of exclusively linking to Amazon. Of course the LA Times preferred an Amazon button! They are probably part of Amazon's affiliate program and would reap a small percentage of every book sold that way! (Just as we authors can!). Still the indie stores deserve to be treated well considering their support of book fairs in LA and nationally. I just hope they turn that karma around and treat their indie authors well, too—because most chains certainly aren’t doing that. . .  yet!

Here’s the full link to the PW article. Here’s a link in case the embedded one above doesn’t work for you—this news is that important!
 http://www.publishersweekly.com/pw/by-topic/industry-news/trade-shows-events/article/61376-l-a-times-adds-indiebound-buy-button-for-festival-of-books.html?utm_source=Publishers+Weekly&utm_campaign=c6847f01ca-UA-15906914-1&utm_medium=email&utm_term=0_0bb2959cbb-c6847f01ca-304612053


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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and how to books for writers including the award-winning second edition of, The Frugal Book Promoter: How to get nearly free publicity on your own or by partnering with your publisher; The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success; and Great Little Last Minute Editing Tips for Writers . The Great First Impression Book Proposal is her newest booklet for writers. She has three FRUGAL books for retailers including A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor .