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Named to "Writer's Digest 101 Best Websites," this #SharingwithWriters blog is a way to connect with my readers and fellow writers, a way to give the teaching genes that populate my DNA free rein. Please join the conversation using the very tiny "comment" link. For those interested in editing and grammar, go to http://thefrugaleditor.blogspot.com.

Friday, February 22, 2008

Invitation to Authors: Cross Promote with Tote Program



You Are Invited To Participate in Authors' Coalition's Tote Program

Tote bags are long lasting, cross-promotional tools. That means that YOUR name, book title and the URL of your choice will go out wherever participating authors choose to distribute the bags, not just in the cities where you are promoting.

All participating authors will have their name, their book title and their website printed on the totes, alongside the Author's Coalition's logo, which will be kept relatively small and will give crediblity to the authors participating for it will show they are members of a professional writers organization. There will be up to ten authors featured in this way on the bags. Printing will be in one color, royal blue.

The bags can be distributed at fairs, library reading events, and other literary occasions. The cost of 1000 bags for 10 participants (100 bags per person) will be $225.00 per participant. (Participants may choose to have the 100 bags shipped to them for their own events or to have them distributed to the readers at the LA Times/UCLA Festival of Books. Or they may choose to have a portion shipped and let us distribute the other portion.)

The price includes
the art work
the printing on canvas totes (see picture)
shipping and handling to each individual.

If we get more participants we can order higher quantities for a lower price, possibly print on both sides. This will be first come, first served. We will carry over those we can't accommodate to a second bag printing if the numbers warrant it.

Also, we are going to have a stuffing program. Anyone can supply from 25 to 100 items for stuffing in the bags for a charge of $25. We will accept only promo items or books. No fliers, bookmarks or business cards.

If you are interested, please send your checks to:

Christine Alexanians (e-mail for address)
Christine is a trusted Authors' Coalition member, memoirist and poet.

Please e-mail Christine with questions. tinooshik@yahoo.com .

The checks will not be cashed until we receive enough commitments to make cover the costs of this promotion. Checks will be returned or destroyed if there are not enough participants. There will be no refunds if it becomes a "go." Deadline for orders is March 5, 2008.

Attached is a picture of a sample tote. Ours will have blue handles to match the Authors' Coalition colors.
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Carolyn Howard-Johnson, author THIS IS THE PLACE; HARKENING: A COLLECTION OF STORIES REMEMBERED; TRACINGS, a chapbook of poetry; and two how to books, THE FRUGAL BOOK PROMOTER: HOW TO DO WHAT YOUR PUBLISHER WON'T; and THE FRUGAL EDITOR: PUT YOUR BEST BOOK FORWARD TO AVOID HUMILIATION AND ENSURE SUCCESS.
Her other blogs include TheNewBookReview.blogspot.com and AuthorsCoalition.blogspot.com, a blog that helps writers and publishers turn a ho-hum book fair booth into a sizzler.

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