Small Business Saturday Great Way to Promote, Sell Books

So, OK.  I'm helping writing friend and publisher Diane Wolf do some book promotion for her Dancing Lemur Press. But here's the thing. I was once a retailer. Yes I was. For nearly 30 years and that experience helps me help my clients to know how to approach retailers in ways that convince them it is worthwhile to host authors as part of their own marketing. I address that in the flagship book of my HowToDoItFrugally Series of books, The Frugal Book Promoter.  I also recommend a book I wrote for my fellow retailers, because the more authors and publishers know about retailing, the easier it is for them to see what they need and that in turn helps them offer retailers benefits they will find darn hard to resist.  Besides, authors must learn that they, too, are retailers. Books are their product and readers are their end consumers! We're all in this together!  So, here is the promotion that Diane used--one that captured the part of my heart that is a retailer!

Spunk On A Stick's Tips

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Small Business Saturday - Cyber Monday Special Posted: 25 Nov 2019 03:00 AM PST Stock up on books and gifts, save some money,  and support small business!  From Saturday, November 30 through Monday, December 2 buy any print book and get an eBook or audio book free.*  To get a free eBook or audio book:  Purchase directly from Dancing Lemur Press’ website and state in the comments your free book selection and eBook format (if required.) Dancing Lemur Press LLC Print orders placed directly will also include free swag.  Purchase from any retail site and email a copy of the receipt (sans payment information) along with your free book selection and eBook format (if required). Inquiries @ dancinglemurpressllc.com (*Multi-book eBook sets or audio book sets not available.)  Mark your calendar and visit Dancing Lemur Press LLC this Saturday through Monday!  Writing, Publishing & Promoting Tips from SpunkOnAStick

More about the Blogger 

 Howard-Johnson is the multi award-wining author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the multi award-winning The Frugal Book Promoter (http://bit.ly/FrugalBookPromoIII),  now offered by Modern History Press in its third edition.

Carolyn's  latest is in the #HowToDoItFrugally Series of books for writers is How to Get Great Book Reviews Frugally and Ethically. Learn more on her Amazon profile page (http://bit.ly/CarolynsAmznProfile). Great Little Last Minute Editing Tips for Writers (http://bit.ly/Last-MinuteEditing) is one of her booklets--perfect for inexpensive gift giving--and, another booklet, The Great First Impression Book Proposal (http://bit.ly/BookProposalsII) helps writers who want to be traditionally published. The Frugal Editor (http://bit.ly/FrugalEditor), now in its second edition, is the winningest book in the series.

 Carolyn also has three frugal books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. It is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques (http://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs at all things editing--grammar, formatting and more--at The Frugal, Smart, and Tuned-In Editor (http://TheFrugalEditor.blogspot.com)