I've always said that one of the best (and most frugal!) ways for an author to learn more about book promotion is by reading books written by the pros, and that's why I wrote The Frugal Book Promoter (www.budurl.com/FrugalBkPromo). Having said that, this new program from Dan Poynter sounds like a perfect aid and would be especially useful for anyone who has read at least one good book on book promotion. That's because educators tell us that we learn fast and retain better ideas that we've already been introduced to. At any rate here is more information from Dan:
Discover the Secrets of Book Promotion with
Personal Guidance and Proven, Weekly Learning Opportunities
Dan Poynter’s Para Promotion Program celebrates books and honors authors
by bringing public attention to your books.
The Para Promotion Program is a series of book promotion projects the
author can accomplish without leaving home. The weekly assignments show
the author what to do to reach his or her target audience.
For both fiction and nonfiction, there are readers who are as fascinated
about your subject/category as you are. This program shows you how to find
them—all over the world.
Each week, authors receive a book promotion assignment from Dan Poynter.
Each of the 42 book-promotion projects takes the author anywhere from five
to 120 minutes to complete. The program not only shows the author how to
promote his or her current book, it is a crash course in book promotion
that can be applied to future books.
This program does not recite traditional book promotion. It is guided by
Dan Poynter’s exciting, proven program of the future.
Meanwhile, Program PR expert Barbara Gaughen is spinning her electronic
Rolodex to get notice for your books. Gaughen (“gone”) has been in the
public relations business for decades and she focuses on books.
Dan Poynter’s Para Promotion Program is not an overwhelming list of
projects for authors; it is a collection of individual lessons with full
instructions and personal guidance by successful industry experts.
And there is an added bonus: authors who understand how to reach their
audience tend to write books their readers want. They begin to understand
who their readers are, what their readers want, and how to reach their
buyers. The Para Promotion program makes authors more successful.
Authors of one or more books may sign up for $497.
Publishers may sign up several of their authors for just $397 each.
That's less than $12 a week to reach your buyers.
Dan Poynter has been in the book publishing business since 1969 and has
written more than 125 books. He is often referred to as a “book futurist.”
The Para Promotion Program debuts on November 1, 2011, may be started at
any time—and runs for 42 weeks.
For details, see: http://parapromotion.com and begin your book promotion
today.
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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and how to books for writers including, The Frugal Book Promoter: How To Do What Your Publisher Won't; The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success; and Great Little Last Minute Editing Tips for Writers . The Great First Impression Book Proposal is her newest booklet for writers. She has three FRUGAL books for retailers including A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor . If your followers at Twitter would benefit from this blog post, please use the little Green widget to let them know about this blog:
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