Saturday, October 10, 2009

Videos and Book Trailers--Reaching Thousands of Eyes

Subscriber to this blog have known me to say that I love videos for reaching the largest number of people in the most memorable way possible. You probably--if you've been subscribed for some time--also heard me caution you against poorly produced or feebly conceptualized book trailers. There are just so many of them out there including one of mine. And once they are out there, there is little you can do about retrieving them all on the big, humongous Web.

For those reasons, I advised that even fiction writers use videos of themselves talking about their books rather than trailers. Well, I finally found someone I can recommend for trailers. Ta da!

He is Reno Lovison. His prices are reasonable and because he has a strong background in marketing and as an author, he gets it. You'll find him at

http://www.authorsbroadcast.com/titles/frugalpromo.htm.

I found Reno even has a background in retailing (which is one reason I figured it was worth trusting him with a video promo for my new A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques (www.budurl.com/RetailerersGuide).) It's brand new and you are the first to see it on my site where I just installed it. To see it as a sample go to:

http://www.carolynhowardjohnson.redenginepress.com/frugal_in-store_promotions.htm

You should also know that it is his gorgeous voice doing the voiceover. Even my husband, a voiceover professional, thinks he is pretty amazing. Here is his contact information, too. Check out his prices and see what you think:

Reno Lovison Marketing, 5250 N. Broadway, Chicago, IL 60640, (773)989-1960), reno@renoweb.net, www.renoweb.net

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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and two how to books for writers, The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. Her FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. She is also the author of the Amazon Short, "The Great First Impression Book Proposal". Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor blog.

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