Reaffirming Book Marketing’s Most Appreciated Gifts

I just had to share with my #SharingwithWriters blog visitors and subscribers because it reaffirms my persistence about shouting out the importance of using blurbs liberally in the our book promotion!  Adam Cohen, one of the gurus along with Jendi Reiter sent me a message sent by a winner of WinningWriters.com’s 2025 #North Street Book Prize: 

For the partnership consulting I did with WinningWriters.com’s team of experts who won an assortment of book marketing as part of their prize: “"Cannot say enough good things about North Street Book Prize! Thrilled, of course, to receive the cash award. But more important are the fabulous and talented people behind the award. So many of them, Adam, Jendi, Annie along with Carolyn and Laura have reached out to me and provided valuable critique, promotion support, or helpful guidance. I did not expect the personal warmth and human touch—an increasingly rare occurrence in our fraying, detached, and botified world. Won me over!"
—Ben Stubenberg, 2025 North Street first prize for Creative Nonfiction & Memoir Category

Of course it makes me proud to be part of that team, but it also keep me connected with new talent in our industry.  Ben’s “Jamaican Bobsled Captain” is a book made for everyone who loves sports and loves travel as well.  Here’s a big public thank you to Ben Stubenberg and WinningWriters, too. Oh, yeah, this also reaffirms my belief that a book review or a beautiful blurb is the most welcome gift anyone can give as a thank you that stays alive and remembered for a very long time. 

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 Carolyn Howard-Johnson is the multi award-winning author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning #HowToDoItFrugally Series (https://www.amazon.com/dp/B0BTXQL27T/ ) of books for writers including "The Frugal Book Promoter" (https://bit.ly/FrugalBookPromoIII), and "The Frugal Editor" both offered in their third editions by Modern History Press. Others in that series are "How to Get Great Book Reviews Frugally and Ethically," and two booklets, both in their second editions also from Modern History Press. The booklets, "Great Little Last Minute Editing Tips for Writers" (https://bit.ly/LastMinuteEditsII) and "Great First Impression Book Proposals" (https://bit.ly/BookProposalsII) are career boosters in mini doses and both make ideal thank you gifts for authors. The one on writing book proposals is also available as an Audio Book. "The Frugal Editor "(https://tinyurl.com/TheFrugalEditor), was recently released in its third edition. It is the winningest book in this series for writers. 

 Carolyn also has three frugal books for retailers including one she encourages authors to read because it helps them understand what is needed to convince retailers to host their workshops, presentations, and signings. It is "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques" (https://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at https://TheNewBookReview.blogspot.com. She also blogs all things editing--grammar, formatting and more--at "The Frugal, Smart, and Tuned-In Editor" (https://TheFrugalEditor.blogspot.com). Learn more and follow it to get news on her new releases directly from Amazon at https://bit.ly/CarolynsAmznProfile.