Saturday, November 30, 2013

Twitter Competes with Apps That Helped Make It What It Is


You can now schedule your Twitter posts in advance to make marketing your books easier. The rollout came just ahead of a very public offering of Twitter’s stock—possibly to remind folks that Twitter is determined to make it easier for advertisers to use its platform.
I fear many fellow authors will give up using sites like Social Oomph that allowed us to do the same thing. I used Social Oomph (there are many other similar sites) to space tweets with quotes and tips from my Frugal Book Promoter (http://budurl.com/FrugalBkPromo) and my Frugal Editor (http://budurl.com/TheFrugalEditor) about a month apart. It’s also useful to announce and space favorite posts on this blog—always selecting the ones most needed by authors.
I can't help but wonder if Twitter can duplicate some of these applications that have been years in the making and years in the refining. The apparent lack of gratitude does bother me. Let me know what you think of Twitter's new feature. And what you think of its loyalty quotient. Is it really true that all is fair in love, war, and business? Should it be? 
  
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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and how to books for writers including the award-winning second edition of, The Frugal Book Promoter: How to get nearly free publicity on your own or by partnering with your publisher; The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success; and Great Little Last Minute Editing Tips for Writers . The Great First Impression Book Proposal is her newest booklet for writers. She has three FRUGAL books for retailers including A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor .

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