Thursday, June 03, 2010

Robert J. Medak Reviews Classic The Frugal Book Promoter

The Frugal Book Promoter: How to do What Your Publisher Won’t
By Carolyn Howard-Johnson
Star Publish
ISBN: 193299310X
Pages 283
Genre: Nonfiction: Writers/Marketing/

Reviewed by Robert J. Medak

In today’s publishing environment, the author is often responsible for promoting their book. There are ways to do this, this book lists many of them, and you may come up with some of your own after reading The Frugal Book Promoter.

It would be nice if your publisher did the promoting for you, but most authors do not have names like King, Bradbury, or Rice to name a few that might have their publishers doing more for them than the average writer. The Frugal Promoter to the rescue, in this book you will find out about press kits, and more. There is also information about how to do media releases, and ways to get publicity for you, and your book.

This reviewer believes that this book can be good for promoting anything, just replace the word “book”, with a service, product, or anything you are trying to let the public know about.

It is up to the author to have the willingness to get out and do the work. Anyone can do it, if he or she is of the mindset to get out and promote your book. Many publishers are not going to do it for you, and may ask you for a promotion plan. Without one, you may not get far in the publishing game unless you decide to self-publish. If you choose a nontraditional way to publish your book, you will have to do the promotion for it to sell. Either way, it is up to the author to promote these days. If you are lucky, you may get some help from a publisher, but do not rely on getting it.

The authors best bet is to have this book handy for ways to promote your book. This reviewer found the information in this book to be valuable to anyone wishing to promote his or her book.

The Frugal Book Promoter receives a five star rating from this reviewer.

Reviewer Information:
Reviewer Robert J. Medak is a freelance writer and editor. Learn more at http://www.stormywriter.com/
"The time to begin writing an article is when you have finished it to your satisfaction. By that time you begin to clearly and logically perceive what it is that you really want to say."
- Mark Twain's Notebook, 1902-1903


Endorsement Disclaimer:
All reviews written by this Robert J. Medak are personal opinions of the book. The reviews are NOT paid endorsements of the book or the author. They are not advertisements. All reviews are honest, forthright and the opinion of this individual reviewer. This reviewer’s opinions are not for sale. (There is however, a small fee for some reviews, and sometimes this reviewer receives complementary copies from the author.) Federal Trade Commission 16 CFR Part 255 (http://www.ftc.gov/os/2009/10/091005revisedendorsementguides.pdf)

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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and two how to books for writers, The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. Her FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. She is also the author of the Amazon Short, "The Great First Impression Book Proposal". Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor . If your followers at Twitter would benefit from this blog post, please use the little Green widget to let them know about it:

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